01/05/2025, 09:00 AM UTC
奥驰亚集团:HTS投资组合可能是拼图中缺失的一块(评级上调)Altria Group: HTS Portfolio May Be A Missing Piece In The Puzzle (Rating Upgrade)
1、奥驰亚集团的成功依赖于其通过与日本烟草公司合资成立的Horizon JV进入HTS市场,利用万宝路品牌的力量在美国HTS市场不发达的空间中抢占市场份额。2、其他无烟产品(on!、NJOY)也具有潜在的上行空间,但它们的财务影响尚未显著。3、HTS投资组合被认为是拼图中缺失的一块。奥驰亚集团目前的估值具有吸引力,随着无烟产品,尤其是HTS的增长,市盈率可能会增加。4、对于相信HTS产品发布的投资者来说,奥驰亚集团是一个值得买入的股票,但它面临着市场条件和来自如IQOS等知名品牌的竞争风险。1. Altria's success hinges on its HTS market entry through the Horizon JV with Japan Tobacco, leveraging Marlboro's brand strength to capture market share in the underdeveloped US HTS space. 2. Other smoke-free initiatives (on!, NJOY) also have potential upside, but their financial impact has not been significant yet. 3. The HTS portfolio is considered a missing piece in the puzzle. Altria's current valuation is attractive, and with the growth of smoke-free initiatives, especially HTS, multiples could increase. 4. Altria is a 'buy' for investors who believe in the HTS product launch, but it faces risks from market conditions and competition from established brands like IQOS.---
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