09/20/2024, 12:54 PM UTC
耐克：大学体育推动转型Nike: College Sports Driving The Turnaround
1、耐克自2021年以来由于线上销售转变和竞争加剧，股价大幅下跌；2、大学代言可能使耐克品牌焕发新生，类似于1980年代迈克尔·乔丹的代言；3、耐克的转型需要时间，但长期盈利能力和中国市场的增长潜力表明具有买入评级。1. Nike's shares have dropped significantly since 2021 due to online sales shift and increased competition; 2. College endorsements could rejuvenate Nike's brand, similar to Michael Jordan's endorsement in the 1980s; 3. Nike's turnaround will take time, but strong long-term profitability and growth potential in China suggest a buy rating.
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